Projects names may use a Working Group's brand

Submitted by Wayne Beaton @wbeaton

Link to original bug (#549231)

Description

The handbook states (in part):

-- The primary branding for any project name is fully-qualified formal name which includes the "Eclipse" prefix

The fully-qualified formal name may, with approval from a working group, use that working group's brand (e.g. "Jakarta Batch"). So... the formal name must have an Eclipse Foundation brand as a prefix.